University Libraries.

Topics in Information Studies: Social Media in Libraries

The Evolution of Social Media

Since the development of social media, a variety of companies and organizations have studied how to best harness social media networks such as Twitter and FaceBook. These applications let these entities share information among their followers and customers. The development of new and creative innovators and apps expands the possibilities of social engagement. It would be a mistake for librarians to discount the variety of social media tools and apps available for sharing and discovering information. These applications can also be used for studying patrons' interests, networking with other information professionals, and creating content.

Identify What Works For You

Perhaps the most significant tools for library staff to utilize include social news aggregators like or Flipboard, which allow you to curate content relevant to the interests of your patrons. These tools provide a good starting point and can play a big role in developing a successful social media platform for your library by allowing you to build your audience. Websites or apps that allow you to study audience patterns, such as sharing and "liking," enables you to curate relevant content and develop successful programming for your patrons.

Want to learn more?

Whether you want to research how social media is used within the library community, discover new tools for networking with other librarians and information professionals, or create online or physical content for your patrons, our suggested articles, websites, and reading materials can help you get started.

Links to Articles, Blog Posts, & Websites

Books and eBooks Available at Dewey

  • Harmon, C. & Messina, M. (Eds.). (2013). Using social media in libraries: Best practices. Lanham, MD: The Scarecrow Press, Inc.
    Dewey Library / Z 674.75 S63 U85 2013
  • Hennig, Nicole. (2014). Apps for librarians : Using the best mobile technology to educate, create, and engage . Santa Barbara, Libraries Unlimited.
    Online / Z680.5 .H46 2014
  • Koontz, C. & Mon, L. (2014). Marketing and social media: A guide for libraries, archives, and museums. Lanham, MD: Rowman & Littlefield.
    Online / Z716.3 .K67 2014
  • Peltier-Davis, C.A. (2015). The cybrarian's web 2: An A-Z guide to free social media tools, apps, and other resources. Medford, NJ: Information Today, Inc.
    Online / ZA4225 .P44 2015
  • Swanson, T.A. (2012). Managing social media in libraries: Finding collaboration, coordination and focus. Oxford: Chandos Pub.
    Dewey Library / Z 674.75 S63 S93X 2012
  • Thomsett-Scott, B.C. (Ed.). (2014). Marketing with social media: A LITA guide. London: Facet Pub.
    Online / Z716.3 .M2955 2014
  • Titangos,H-L. H. (2013). Local community in the era of social media technologies: a global approach. Oxford: Chandos Publishing.
    Dewey Library / Z674.75.S63 T58 2013

Need Additional Assistance?

Help is available! Contact Carol Anne Germain, Subject Librarian for Information Studies, at or stop by during her office hours, held in Draper 141A on Tuesdays and Thursdays from 7-9.

Blog Created By: Kristen Thornton-De Stafeno
Image Credit: Kristen Thornton-De Stafeno

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